Monday, 23 March 2009
HEY! WE GOT TWITTERED - OR.. THE FUTURE OF FINANCIAL SERVICES
We have started an ambitious co-creation project for one of the largest financial services in The Netherlands. Since financial products are becoming a commodity, and white label products are starting to appear, large companies have to re-evaluate why they exist.
Our client is looking at it roots and what it can do for entrepreneurs. Where is the added value? One of the participants in a recent session was inspired by our clients challenge. See his tweet on the left. A start of something great?
I love it when a plan does not fall apart straight from the start..